Gene-Based Networks?

Curtis of PhaticCommunion and Dreaming 5GW, teased out a term in post that was on human networks – gene-based networks and meme-gene-based network.

I don’t know what to make of it but it sound cool!

Here is what I thought:

Wow. Is this taking the Selfish Gene concept and crossing it with Network Science? Is a Gene-Based Network (GBN) a family or Kin-based network? Is a GBN below the level of human consciousness? What would the Global Brain guy think of this idea?

Anybody else want to take a stab at this idea?